The non-fungible token (NFT) market seems to be right on track after beating expectations by surpassing last year’s revenue.
According to data from CryptoSlam, NFT sales in 2024 reached $8.72 billion, edging past 2023’s figure by approximately $230,000, with just days remaining in the year.
While 2023 saw over 91.55 million transactions, 2024 recorded a significant drop, with only 70.89 million transactions. Despite this decline, there was an increase in unique buyers in the NFT market in 2024 totalling 7.5 million, while sellers reached 4 million, both setting new records since 2017.
This marked an improvement over 2023’s 3.8 million sellers and 2022’s 5.4 million buyers.
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NFT Market Still Far From 2022’s Peak
Although NFT sales have fallen far below 2022’s peak of $23.7 billion from 56 million transactions, 2024’s performance stands out as the third-highest on record, following the $15.7 billion achieved in 2021.
This may come as a small sign of relief for the NFT market after years of diminishing hype and challenges, like Nike-owned RTFKT project’s announcement of its closure in 2025 (which only earned $50 million since its launch).
November, however, was a strange year for NFTs as global sales volumes increased by 19.43%, reaching $912 million. But the number of unique buyers and sellers also fell by nearly 28%, suggesting a more selective trading environment.
Transaction numbers dropped by 59.25% compared to the previous month, suggesting fewer but higher-value trades drove growth.
Ethereum remains the leading blockchain for the NFT market, generating $495.7 million in the past 30 days. Bitcoin and Solana follow in second and third place, with $191.4 million and $107 million, respectively. However, the two blockchains showed contrasting buyer trends. Bitcoin network buyers surged by over 80%, while Solana experienced a decline of at least 37%.
