The Dogecoin Foundation has taken an important step toward transforming DOGE from a meme-fueled joke into a legitimate global currency.
Through its newly formed corporate arm, House of Doge, the foundation has launched the Official Dogecoin Reserve. Things have kicked off with a 10 million DOGE purchase, worth approximately $1.8 million at the time of the announcement.
The Reserve initiative arrives as Dogecoin faces a steep 40% decline over the past four months, falling from a post-election peak of $0.47 to roughly $0.19. Despite continued grassroots support and high-profile endorsements, enthusiasm has cooled, leaving DOGE at a crossroads. Its market cap remains strong at over $27 billion, but questions about utility and long-term relevance persist.
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Building Real Payment Infrastructure Using Dogecoin
The purpose of the Reserve is to serve as a proof of concept—showing that Dogecoin can underpin a fast, reliable payments ecosystem. House of Doge claims it is building the infrastructure to enable instant DOGE payments at checkout, eliminating typical blockchain delays that deter merchants from accepting crypto.
Michael Galloro, board-elect at House of Doge, says the Reserve is designed to ensure liquidity, reliability, and stability for DOGE in real-world use. This isn’t just a symbolic move—it’s meant to lay the foundation for the memecoin’s evolution into an actual medium of exchange.
House of Doge has hinted at upcoming strategic partnerships with merchants, payment processors, and even local governments. Plans include DOGE integrations with sporting events, city parking systems, and utility bill platforms—a bold push to demonstrate Dogecoin’s real-world viability.
Additionally, there are three Dogecoin ETF filings awaiting SEC review, and with Bloomberg analysts giving them a 75% approval chance by year-end, the cryptocurrency could soon gain access to a new wave of institutional exposure.