Marbella, Malaga, 14th July 2025, Serial entrepreneur and global strategist Zak Manhire has announced Mint.io, an innovative Web3 gaming technology platform with artificial intelligence. In a field where hype cycles and speculative tokens are the coin of the realm, Mint is taking a radically alternative approach: make something real that people actually want to use, and let the product lead the way.
Zak Manhire, who has a career history in international brand-building and emerging tech companies, says he feels the Web3 space has lost sight of what real adoption really means.
“Launching a token is not launching a product,” Zak Manhire says. “Real value comes from real use — and we’re creating experiences that users love before they even know that there’s crypto behind it.”
Gaming as the Easiest Onramp to Web3
Mint.io is simple and has an emotional hook. People join to play games, not to speculate on tokens. Thanks to smart design and smooth interactions, through Seamless players build up rewards, level up, and interact with the live digital economy, without any previous blockchain knowledge required.
“We want people to stop overthinking crypto. We want them to play, to be involved and to enjoy,” Zak Manhire says. “And while they do, the token economy works unobtrusively, in the background — creating value that is real, not just marketed.”
AI as a Growth Engine, Not Just an Industry Buzzword
While traditional game studios take months to construct and iterate, Mint uses AI to shrink the length of production cycles. Narrative, art assets, and token utility mini-games of under 10 days can now be delivered.
This rapid deployment model allows Mint to support weekly releases, dynamic quests, and dynamic experiences while being tightly integrated with the reward and engagement loops in the platform.
“Every new game builds in the ecosystem – retention mechanics, reward mechanics, token burns, access rights,” Zak Manhire says. “And with AI as our engine, we’re scaling faster and smarter than anyone else in the category.”
Challenging the Web3 Status Quo
Zak Manhire is not in pursuit of viral headlines or speculative token charts. His goal with Mint has always been long-term value creation, not short-term wins. According to him, the most dangerous lie of Web3 currently is the idea that an increasing token price is a success.
“If you turn the price into the product, you’ve lost,” he cautions. “We’re not here to spin hype. We’re trying to build something sticky, sustainable, and that people actually enjoy. Something that lasts.”
With Mint.io, Zak Manhire is providing a strong contrast to the Web3 industry hype machine – the launch screaming and vapourware. It’s not promises and roadmaps, it’s playable content, real-time innovation, and utility-first mechanics — all backed up by a quiet confidence in product-led growth.
About Mint.io
Mint.io is an AI-powered Web3 gaming platform focused on seamless user onboarding and real token utility. Founded by Zak Manhire, the platform combines rapid game development, intelligent reward mechanics, and a user-first philosophy to deliver a compelling entry point into the decentralised economy.
Media Contact
Contact Name: Ashley Williams
Company Name – Mint
Email: hello@mint.io
Website: mint.io
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